Last November while attending the European Wine Bloggers Conference in Lisbon, I met a crazy guy named Rowan Gormley who runs a company called Naked Wines that imports and sells wine via the internet in the UK. When I mentioned that we didn't have distribution yet in the UK he looked at me and said, "Well, let's do it then." Right there on the spot without even tasting the wines. I thought he was nuts!
We all went back to home and to work and I sort of forgot about Naked Wines, but then say Rowan on Twitter and "followed" him. Next thing I know he sent me a message saying simply; "hi Amy, let's taste your wines." So when Matt and I were over in the UK last week, we took the train up to Norwich for the day to taste with Rowan and his staff. By the end of our 2-hour meeting, we had worked out the details, and by the time Matt and I were back at my sister's in the London area, our wines were already being offered on the Naked Wines website!
The concept is a great one. They have, like any traditional wine retailer a warehouse with stock that they ship out to their regular customers at regular retail prices, but the also have a pre-order program where customers pre-order the wines at a significant discount and then when the wines arrive they are immediately shipped out. That way there's no excessive mark-ups, sales costs, storage costs etc. The wine goes directly to the consumer with a small percentage going to Naked Wines. And guess what, it works! Their business is growing by leaps and bounds, the website is interactive, customers leave their opinions and scores for the wines right on the site. It's a social-media driven virtual wine shop! Click here to read our profile on their site!
Naked wines is offering a 6-bottle sampler pack of every wine we've made to date it will include the following:
1 - 2005 Côtes du Rhône Rouge
1- 2006 La Gramière Rouge (Vin de Table)
2- 2007 La Gramière Rouge (Vin de Table) 2 because it was Rowan's favorite!
1- 2007 La Gramière "Peter's Vineyard Syrah"
1- 2007 Lauzettes - Special Limited Edition bottling 100% Grenache (only 400 bottles made!)
So if there are any of you in the UK that have been following this blog, you can now get our wines at a really great price!